1 A few words about L’Usine – Coffee shop combined with concept store model
Address:
– L’Usine Le Thanh Ton: 19 Le Thanh Ton, Saigon Ward (former District 1), Ho Chi Minh City. Opening hours: 07:30 – 21:30
– The Saigon Center Factory: L5-10 Takashimaya, Saigon Ward (former District 1), Ho Chi Minh City. Opening hours: 10:00 – 21:30
– Thao Dien Factory: 24 Thao Dien, An Khanh Ward (former District 2), Ho Chi Minh City. Opening hours: 08:00 – 18:00
– L’Usine Phu My Hung: GF Crescent Mall, 101 Ton Dat Tien, Tan Hung Ward (former District 7), Ho Chi Minh City. Opening hours: 07:30 – 21:00
L’Usine is a coffee shop combined with a concept store model, officially appearing in Saigon since 2009. After many years of operation, this brand has now developed into four branches across the city. From the early days, L’Usine has become a familiar meeting place for people who love culture, art and creativity when visiting Saigon. Expanding more facilities while still retaining the original spirit shows the enduring harmony between space, emotion and creative philosophy that L’Usine pursues.
L’Usine is a coffee shop combining concept store model with many years of operation in Ho Chi Minh City. Illustration photo: L’Usine Le Thanh Ton
L’Usine’s four branches are respectively located at 19 Le Thanh Ton (Saigon ward), L5-10 Takashimaya area (Saigon ward), 24 Thao Dien (An Khanh ward) and the ground floor of Crescent Mall, 101 Ton Dat Tien (Tan Hung ward). No matter where you are, you can visit L’Usine to enjoy a diverse menu, combining Asian and European cuisine and many attractive drinks. Besides, the carefully cared for space helps this place become a favorite photo spot for many people, especially those who love elegant and classic style.
See more: Top 30 beautiful cafes in Saigon that impress with space
Concept store corner at L’Usine, which displays fashion products, crafts and vintage items. Illustration photo: L’Usine Le Thanh Ton
2 L’Usine’s space
Located in vibrant areas of Saigon, L’Usine still maintains a secluded and quiet space. L’Usine impresses with its clear French style, minimalist yet sophisticated interior, both luxurious and harmonious. The overall space brings a gentle feeling, a balance between classic beauty and modern spirit.
L’Usine’s design bears the mark of ancient Indochina architecture, placed in a bustling urban context, highlighting its artistic value. Thanks to this unique appearance, L’Usine has appeared in many famous travel magazines such as CNN Travel, Condé Nast Traveler or The New York Times. Many articles also recognize L’Usine as one of the spaces possessing sophisticated ceramic tile architecture in the world. Maintaining a consistent concept throughout the process of expanding with many branches is not easy, and L’Usine has done it in a rare way.
L’Usine Takashimaya brings an intersection between the vibrant shopping lifestyle and the quiet coffee space. Illustration photo: L’Usine Saigon Center
Each area inside L’Usine has its own nuance. Unlike regular cafes, this place is also a shopping and cultural exchange space, reminiscent of the French colonial period. The agricultural stall displays vegetables and handmade foods, while the fashion section is filled with elegant and sophisticated vintage designs.
The attraction of the concept store model at L’Usine lies in the harmonious combination of cuisine, shopping and art. The space arrangement leads guests through each area with its own mark, from beautiful small bottles of handmade essential oils, agricultural stalls with foods made from fresh milk and Da Lat vegetables, to familiar bottles of handmade chili sauce. The fashion area has a classic style with carefully selected shirts and accessories.
2.1 L’Usine Le Thanh Ton
L’Usine branch at 19 Le Thanh Ton impresses with the entire 4-story white building, standing out among the surrounding neighborhood. From the decoration to each item, it is reminiscent of French colonial architecture, bringing elegance, courtesy and skillfully blending in a luxurious, modern space.
Not only focusing on details, L’Usine’s design style also makes an impression with its nostalgic, vintage beauty. When entering L’Usine Le Thanh Ton, you can clearly feel the old French architecture, mixing sophistication, luxury and a bit of royalty, creating a very unique identity for L’Usine in the heart of Saigon.
L’Usine 19 Le Thanh Ton is located in a 4-storey white building with bold French architecture in the heart of Saigon. Illustration photo: L’Usine Le Thanh Ton
The coffee space inside L’Usine with soft lighting and classic interior creates a feeling of quiet and relaxation. Illustration photo: L’Usine Le Thanh Ton
2.2 L’Usine Thao Dien
L’Usine Thao Dien brings a different feeling with a space built in industrial style, high ceilings, airy layout and rustic wooden furniture, creating an overall that is both strong and sophisticated.
However, L’Usine Thao Dien remains loyal to the familiar concept store model, where culture, aesthetics and art are seamlessly connected in every small detail. From the space layout and unique scent to the architectural and interior lines, everything is carefully taken care of. L’Usine Thao Dien is not only a coffee meeting place, but also a place where you can enjoy a complete meal at any time of the day with a rich menu. The unique space also makes this an ideal check-in spot, where young people can easily find inspiration and creativity.
L’Usine Thao Dien with a lovely facade. Illustration photo: L’Usine Thao Dien
Besides, an area of ​​more than 400 square meters opens up an attractive shopping world. In the midst of a factory-inspired space, you will encounter personalized and carefully selected items: from cards with witty wishes, t-shirts from famous brands that have appeared with Kpop stars, to convenient canvas bags, handmade products from domestic brands and home decoration items with their own signature. Every little corner makes people want to stop longer.
L’Usine Thao Dien has high ceilings, inspired by a creative industrial factory. Illustration photo: L’Usine Thao Dien
2.3 L’Usine Phu My Hung
L’Usine Phu My Hung marked a transformation when it became the brand’s first coffee shop located in a shopping center. This appearance opens up a new approach, both closer to the pace of modern life and retaining the unique spirit of L’Usine.
L’Usine Phu My Hung stands out among the commercial center. Illustration photo: L’Usine Phu My Hung
Located right at the entrance to Crescent Mall, L’Usine Phu My Hung owns two large glass windows that cover the entire space, creating an open and liberal feeling. The overall look is reminiscent of iconic cafes in Korea, Japan or London. In the middle of one of the most modern commercial centers in the South Saigon area, L’Usine appears as a nostalgic stop for those who love the old beauty of the city.
L’Usine Phu My Hung’s facade stands out right at the entrance to Crescent Mall. Illustration photo: L’Usine Phu My Hung
With an area of ​​about 350m² and ceiling heights of up to 5m, the space here becomes spacious and airy. Natural light floods throughout the day without causing glare or heat, bringing a pleasant feeling as soon as you enter. Thanks to that, the store is like a miniature studio, where every corner can become an ideal background for check-in photos.
Spacious interior space with 5m high ceilings. Illustration: L’Usine Phu My Hung
Every detail in The New L’Usine is carefully cared for. From ceramic tile floors, painted brick walls, rustic wooden tables to arched door frames, all are highlights of Vietnamese aesthetics, especially the spirit of Saigon. The space is divided into two main areas including a coffee shop and a concept store, opening up many discovery experiences for young people. Those who are familiar with L’Usine are certainly not unfamiliar with the displays of carefully selected products from many domestic and foreign brands.
In addition, the store also has a refill station – a personal care counter that allows customers to bring their own bottles to refill products. This model not only contributes to environmental protection, but also helps customers save costs, while clearly demonstrating the sustainable spirit that L’Usine pursues.
The concept store displays carefully selected products. Illustration: L’Usine Phu My Hung
3 What’s on the menu at L’Usine?
After walking around and taking photos to your heart’s content, you can stop to enjoy a diverse Asian and European menu at L’Usine. The restaurant serves many European-style dishes such as salads, sandwiches, pasta, in addition to familiar coffee and cakes. Most prominent is the simple but eye-catching breakfast and brunch menu, with the Egg Benedict dish being loved by many people.
Many busy young people often choose L’Usine for combined breakfast and lunch meals, both saving time and ensuring meal quality. Familiar images here are cups of hot coffee, light conversations, discussing work or sharing daily life.
The main dish menu at L’Usine is quite rich, including lemon grilled chicken, L’Usine chicken rice, grilled meat vermicelli, spicy beef pho, burger, avocado toast… Each dish is presented beautifully and in harmony between taste and sensation. Besides, the shop also serves cocktails such as coconut colada, bloody mary, craft beer or salted caramel espresso martini, providing more options for relaxing meetings.
Menu at L’Usine for a slow morning. Illustration photo: L’Usine
L’Usine is not a place to rush. It is a stop for those who love beauty, like to observe and appreciate every moment of Saigon’s life. No matter which branch you visit, the familiar feeling is always present through the space, the scent of coffee and the characteristic slow pace of life. And if you are planning a trip, a walk around town or simply carrying your laptop to work in inspiring spaces like L’Usine, a compact, elegantly designed backpack will be the ideal companion. Choosing a quality branded backpack not only helps you move more comfortably, but also perfects the modern, elegant lifestyle that L’Usine suggests.
